Welcome to the 2016 CX Olympics

Welcome to the Qubit CX Olympics, where the whole world gathers to recognize the top-performing brands in customer experience. Over the course of two weeks, our expert judges will award medals to brands who have gone above and beyond in one of five different CX categories. See what it takes to build a world-champion customer experience, and root for your favorite brands to make the podium.

Keep up on twitter by following @Qubit and using hashtag

#QubitOlympics

Personalization

August 8

The fully personalized one-to-one experience for each customer is the finish line that every brand doing business online is chasing. The four brands in going for gold in this event have gotten closest to realizing that dream. They’re using technology to serve the right content to the right shopper at just the right time.

Contenders

The Judge

Chris Guerra

CMO - Blue Acorn

This event takes place in...

8d 8h 11s

Stay updated on the CX Olympics...

We have a winner!

See who won

Recommendations

August 10

Often the first step on an ecommerce brand’s personalization journey, recommendations offer a simple way to promote relevant merchandise based on a shopper’s interests. We’ve identified four brands who are taking recommendations to the next level, delivering real value to customers by helping them along the buying journey.

Contenders

The Judge

John Coffman

Optimization Director - Clearhead

This event takes place in...

8d 8h 11s

Stay updated on the CX Olympics...

We have a winner!

See who won

Returns

August 12

Returning unwanted merchandise is the very last opportunity to make an impact on a customer during a transaction, but a return policy plays a big role before purchase as well. The brands in this category have return policies that prioritize value for the customer — they’ve transformed returns from a dealbreaker into a secret weapon

Contenders

The Judge

Erik Lautier

SVP - francesca's

This event takes place in...

8d 8h 11s

Stay updated on the CX Olympics...

We have a winner!

See who won

Content

August 16

Video of a product in real-life, user-submitted photography, and editorial curation can go a long way in sparking the imagination of your customers and helping them make a purchase. In this category, four brands have demonstrated compelling ways of bringing their products to life by integrating visual and written content into the shopping experience.

Contenders

The Judge

Jon Drennan

VP - Olapic

This event takes place in...

8d 8h 11s

Stay updated on the CX Olympics...

We have a winner!

See who won

Chris Guerra

Chief Marketing Officer

Blue Acorn

Chris leads the sales and marketing teams at Blue Acorn, an eCommerce agency dedicated to helping leading B2B and B2C brands maximize their online revenues. An expert in the creation and execution of eCommerce strategies for development and optimization, Chris has more than 10 years of experience working with IR500 merchants. Chris is also a sought-after speaker, and has extensive knowledge in re-platforming, digital marketing, eCommerce operations, and financial planning.

John Coffman

Optimization Director

Clearhead

Jonathan Coffman is an Optimization Director at Clearhead - the digital optimization company. With over eight years of product management experience within consumer brands, startups, non-profits and media companies, Jonathan has set strategy and delivered innovative digital experiences on screens of all sizes. At Clearhead, Jonathan works directly with some of the world's leading brands to help identify and prioritize strategies to improve their customer experience while growing revenue.

Erik Lautier

SVP, Direct to Consumer & Marketing

francesca's

Erik Lautier is a retail industry executive with 16 years' experience growing startups and iconic brands in the fashion and beauty space. A renowned expert in ecommerce, marketing and digital strategy, his diverse background includes consulting and full-time roles at pure-plays and multichannel retailers. Erik has held positions of increasing responsibility at brands such as Edun (LVMH), Lacoste, and bebe, for whom he served as EVP and Chief Digital Officer. He currently serves as SVP, Direct to Consumer & Marketing at francesca’s. Erik holds a BA from Duke University, two Masters from the New England Conservatory of Music, and an MBA from INSEAD, where he was the recipient of the L’Oreal Scholarship.

Jon Drennan

Vice President, Account Management

Olapic

Jon Drennan serves as Vice President of Account Management at Olapic, overseeing the success of the company's 300+ clients through a growing team of account managers and strategists. Prior to joining Olapic in early 2014, Jon worked at Salesforce.com as a Senior Client Success Manager in the Marketing Cloud, and prior to that he spent over seven years helping non­profits define and execute technology solutions.

Get all the info