Ancillary revenue is big business for travel brands. The market is worth $50 billion globally and if you want to come out on top you cannot afford to get your strategy wrong.
Market leaders will put an intricate understanding of customers at the heart of their ancillary strategy. Once you understand your customers, you can understand how to intelligently merchandise your ancillaries to best appeal to customers and in the process deliver a more personalized experience.
Download our cheat sheet to learn five data-driven big ideas for how you can drive your ancillary sales.
You’ll learn how to utilize the following big ideas to increase your ancillary sales:
Super-charged Social Proof
Defy tomorrow’s expectations today
Start personalizing your experiences with rich customer data today