Discovering more with Qubit Aura
In light of increasing mobile visitor numbers, the primary goal was to enhance the discovery experience on the small screen . Bringing together user behavior, machine learning and persuasive techniques, Qubit Aura enabled Juice Beauty’s visitors to discover more of the products they love.
The solution uses machine learning to curate and update the products that are shown to users in real-time. What this means is that within a couple of interactions a visitor will have a completely bespoke experience.
41% uplift in RPV (Qubit Aura openers vs. non-openers)
2.7% uplift in conversion rate