Create definitive customer segments
Q&A for data you can’t get other ways
To augment your understanding of a visitor’s purchase history, you can add surveys to find out their further intentions, like whether they come to your site to buy gifts or shop for themselves.
Qubit Visitor Pulse lets customers express preferences, and self-segment. This means they’ll see personalizations based on their specific choices.
Ask and infer
By looking at the behavior of visitors who have self-segmented, you can discover more information about that segment and create inferred segments for customers who match the behavior of the self-segmented visitors.