Comprehensive customer data collection
Ask for direct customer feedback
The most powerful insights can come directly from your customers. Use quick incremental surveys to deliver hyper-relevant targeting and personalization efforts.
Collect contextual behavioral data
Find out what your customers are really doing on your site, gathering the most granular insight in real-time.
Enrich your understanding with additional data
You can add data from other systems - or offline data - into the mix, like CRM data or student program membership, with batch and programmatic upload.