Archive for 2016

BetBright Puts Customers First To Offer Disruptive Gaming Experience and Personalisation

Posted on: décembre 14th, 2016 by admin

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BetBright Puts Customers First To Offer Disruptive Gaming Experience and Personalisation

14th Déc 2016

Ambitious gaming group BetBright invest in customer experience to differentiate online 

[LONDON - 12 December 2016] BetBright, the disruptive online gaming group are making digital experiences a priority for their customers. To support their ambitious growth plans, the company are looking to accelerate their existing personalisation capabilities with Qubit, the leaders in real-time segmentation and customer experience. Being able to understand and influence customers in one platform, will give BetBright the capability to efficiently deploy and measure these unique experiences to further push the boundaries of their technology estate.

“Controlling our own technology is fundamental to delivering our differentiated product. This means we are very selective with the 3rd parties we work with,” said Brian Mahon, Head of Product at BetBright. “With the Qubit platform and data infrastructure, we’re further accelerating the development of our in-house Sportsbook and Casino products, as well as opening up some really exciting opportunities for our developers. It’s vital that BetBright retains control of our roadmap to ensure flexible and agile innovation and to move faster than our competition, Qubit provides this for us.”

Throughout the sporting calendar, BetBright provides betting odds for thousands of events. As a challenger brand, the company needs to differentiate in a crowded marketplace and technology is at the heart of the company’s masterplan.  The use of the real-time, events-based model will allow BetBright to make iterative and data-driven decisions to improve the gaming experience for their customers. Linking all the company’s data together with Qubit’s first-party data will drive business decisions. 

“When businesses like BetBright choose Qubit it demonstrates a shared mission to put an end to meaningless experiences.” said Graham Cooke, CEO of Qubit, “We’re now in a partnership to help BetBright continue to be customer-centric and be one of the most innovative players in the gaming market.”

Aeropost Tackles Cross-border Ecommerce Using Advanced Personalization, Segmentation and Customer Experience Technology from Qubit

Posted on: décembre 7th, 2016 by admin

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Aeropost Tackles Cross-border Ecommerce Using Advanced Personalization, Segmentation and Customer Experience Technology from Qubit

7th Déc 2016

Leading Channel for Amazon Products Sold to Consumers in Latin America and the Caribbean, Aeropost Turns to Qubit for a Proven Data-driven Approach to Drive Global Ecommerce Success

[NEW YORK]—[December 7, 2016] –Aeropost, the leader in Latin American ecommerce services, is looking to build out its digital marketing infrastructure and focus on boosting its “cross-border” ecommerce business. With a combined population of more than 700 million across Latin America and the Caribbean, Aeropost understands the significant growth opportunity cross-border online retail represents. The company recently tapped Qubit, the pioneer in delivering context-driven customer experiences, to support their goals of growing their digital ecommerce business through personalization, segmentation and optimization.  This new data-driven approach will enable Aeropost to provide a more relevant customer experience to shoppers, driving increased conversions and revenues. 

With more than 30 years of experience in Latin American and Caribbean ecommerce markets, Aeropost simplifies the process of buying, shipping and delivering products from global online retailers to countries in these regions by tackling the complexities of export duty fees, shipping logistics and payment, which varies country-by-country. Aeropost has been one of Amazon’s main sales channels for shoppers in the LATM region, and as an eBay XBorder Program partner will also assist the company as they penetrate new markets.

“There is an enormous market opportunity for retailers in Latin America and the Caribbean but it takes expertise and knowledge on how to make the process of buying, shipping and returning products easier for consumers,” said Nicolas Maslowski, CMO at Aeropost. “We are fully committed to providing our customers with a complete online shopping experience, and with Qubit’s help, will break down the barriers that have stifled growth in cross-border ecommerce.” 

Aeropost has already launched several experiences on the Qubit platform, including one that celebrated the company’s 30th anniversary. Using Qubit, they were able to launch a free shipping promotion in stages based on time zones.

The promotion was a resounding success according to Maslowski, ”The beauty of the Qubit platform is the ability to quickly launch new experiences. Our 30th anniversary promotion is a great example of the platform’s versatility. We averaged a week’s worth of sales in just 30 minutes – exceeding all of our expectations.”

Qubit’s technology will allow Aeropost to test, validate and optimize multiple online sales channels, including mobile, in real time. Qubit will also provide Aeropost with the ability to assess third-party applications to measure incremental impact and effectiveness to provide further return on investment (ROI) on their digital marketing spend.

“We have little doubt that Aeropost has the potential to open up new markets for retailers around the world, while changing the way shoppers in Latin America and the Caribbean buy products online,” Graham Cooke, founder and CEO of Qubit. “The Qubit team is very excited to work with Aeropost as we help them reach and exceed their goals of being the ‘go to’ online retailer for the LATM region.”

Express Gifts Make Personalisation A Priority By Choosing Qubit To Deliver Digital Customer Experiences

Posted on: novembre 23rd, 2016 by admin

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Express Gifts Make Personalisation A Priority By Choosing Qubit To Deliver Digital Customer Experiences

23rd Nov 2016

One of UK’s largest multi-channel businesses driving competitive advantage after choosing Qubit to build online business

[LONDON]---[NOVEMBER 23, 2016] - Express Gifts Ltd, the multi-channel retail business serving 1.4 million customers a year through its brands studio.co.uk and ace.co.uk, is looking to understand and influence their online visitors and bring personalisation at scale. With 35,000 products sold and a growing online presence, sales via the web continue to drive significant turnover for the business. The company is looking to Qubit, the leaders in context-driven customer experiences, to create personalisations to extend the loyalty of their existing customer base, and increase market share.

“Personalising the online experience for our customers is a board mandated priority. With such a diverse range of products the need to create hyper-relevant experiences is key.” said Craig Ewell, Head of Ecommerce at Express Gifts, “Qubit’s ability to understand the customer, deploy relevant experiences, and remove ambiguity through validation, was the main reason we chose them. Having everything in one sophisticated platform means demonstrating a quick return on investment is quickly achievable.”

Through the integration of an existing technology infrastructure, Express Gifts are now empowered with the relevant data and insights across all digital channels. Qubit is expected to become an integral part of the ecommerce, marketing and merchandising teams’ workflows. By grouping customers into valuable segments, Express Gifts can now deliver personalised messaging throughout the complex visitor journey, significantly increasing new customer acquisition.

Using Qubit’s Social Proof solution, Express Gifts has served up trending products to visitors, which is already achieving over £1million in annualised revenue. Qubit Abandonment Recovery is being used to address the challenge of visitors leaving the site without converting by alerting them to return to the site and continue the purchase in their basket.

“The digital opportunity for Express Gifts is huge, coupled with their unrivalled extensive logistics and personalisation facilities, the business is really set to capitalise online.” said Graham Cooke, CEO of Qubit, “By leveraging the Qubit platform, and the programmatic experiences we enable through Social Proof and Abandonment Recovery, Express Gifts are able to create personalisations for millions of customers every year.”

Qubit Unveils New Machine Learning Engine to Automatically Uncover Revenue Opportunities for Data-Driven Marketers

Posted on: octobre 26th, 2016 by admin

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Qubit Unveils New Machine Learning Engine to Automatically Uncover Revenue Opportunities for Data-Driven Marketers

26th Oct 2016

[LONDON]---[OCTOBER 26, 2016] Qubit, the pioneer in delivering context-driven customer experiences, announces the deployment of its machine learning engine as part of its industry-leading digital experience management (DXM) platform, along with several major updates. This demonstrates continued investment in the company’s technology, having completed a $40m Series C funding round led by Goldman Sachs earlier this year.

Built on its new Qubit ML engine, “opportunity mining” empowers marketers by automatically identifying and prioritizing customer groups by their largest revenue opportunities, using predictive analytics and cutting-edge unsupervised machine learning methods. These customer groups, or segments, are surfaced to Qubit users in priority order, ready to deliver highly relevant and personalized digital experiences. With these predictive capabilities, organizations can now focus on the segments that warrant the most attention, rather than randomly engaging specific customer segments with meaningless experiences.

“For companies to succeed, they need to build their businesses around the customer,” said Graham Cooke, CEO and founder of Qubit. “We’re seeing continued change in how consumers interact with brands. The need to build a more complete customer understanding, and to have a robust and agile technology platform that helps deliver the right experiences, is imperative.”

“Qubit ML is poised to completely change the customer experience game, in different ways, across different industries,” said Bud Goswami, head of data science at Qubit. “With opportunity mining, we're delivering untapped potential. Qubit picks the best customers to target so that marketers can focus on the quality of the customer experiences.”

In this latest release, Qubit has also streamlined the deployment of high-value “programmatic experiences.” Based on the AB testing analysis of over 2,000 ecommerce experiments, these context-driven experiences such as abandonment recovery, social proof messaging, and product recommendations, are known to drive as much as a 24x increase in revenue per visitor uplift, as compared to traditional optimization initiatives. To support this, Qubit also addressed a critical collaboration challenge facing organizations. Through a new experience design workflow, business users can define and control the rules for many advanced digital experiences and then bring in developers to easily customize and action when ready. This reduces friction between departmental silos and creates a proper balance between ease of use and power, ultimately resulting in greater velocity of experience deployments.

Many other enhancements demonstrate Qubit’s ability to help businesses understand their customers, including increased support for seasonal or time sensitive customer segments. Users can now easily create segments taking into account key moments, ranges of time, or look back historically for specific events, such as Black Friday, summer sales, or when a customer hasn’t shopped for 90 days or more.

This update follows on the successful spring release that included Qubit Live Tap, which gives companies direct and immediate access to all customer data in Qubit Visitor Cloud. Businesses, like Victoria Plum, the online-only designer bathroom company and one of the UK's fastest growing retailers in 2016, have gained key insights to understand and influence their customers.

“At Victoria Plum we use, and have used, a whole host of business intelligence, and reporting tools, hoping to gain valuable customer understanding,” said Patrick Dobbs, technical architect at Victoria Plum. “Live Tap is now the best way we’ve found to get customer insights every day. Nothing else gets close in terms of freshness and flexibility. Armed with these capabilities we’re now looking to the future, to build out real-time dashboards, as no other reporting tool can update as quickly.”

Added Cooke: “This announcement demonstrates our commitment to power more meaningful customer experiences. Connecting the dots to accomplish this is hard and yet we increasingly make it look easy. With every release, we help businesses better understand and influence their customers.”

All enhancements are expected to be available in November.

 

 

Qubit Appoints European GM to Reach New Markets and Build International Business

Posted on: octobre 6th, 2016 by admin

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Qubit Appoints European GM to Reach New Markets and Build International Business

6th Oct 2016

Joseph Smith will oversee all commercial operations in the EMEA region and be responsible for the strategic direction and leadership of Qubit

LONDON-- Qubit, the pioneer in data-first customer experiences, has announced the appointment of Joseph Smith, a former Hootsuite executive, as its General Manager for Europe. Smith, who is based in the company's worldwide headquarters in London, will lead the vision for long-term growth in the EMEA region. He brings over twenty years of leadership experience in technology and finance roles.

"This appointment is hugely important to Qubit’s continued growth. Establishing the company in Europe and building on the success we have in the UK is imperative,” said Graham Cooke, CEO and founder of Qubit. “As the market continues to move quickly, we need those with a proven track record in scaling technology businesses to ensure Qubit can capitalize on the opportunity.”

Joseph Smith joins Qubit from Hootsuite where he was responsible for go-to-market strategy, revenue and operations across EMEA and APAC. Smith is a seasoned executive who has enjoyed significant success building highly productive international sales, professional services, marketing and operations teams with both BMC Software and SmartFocus. His knowledge of the global SaaS industry will allow Qubit's management team to deliver against ambitious expansion plans. Smith will oversee all of Qubit’s commercial operations in the EMEA region and provide the strategic direction and leadership for the company’s sales, partnerships, operations, marketing, and customer teams.

"Qubit’s technology platform will set new benchmarks for digital experiences. Coupled with a C-suite focus on customer-centricity means it promises to be an exciting time,” said Smith. “I am thrilled to be on board as we work to make Qubit one of the most important technology platforms in customer-driven businesses.”

BCBG MAX AZRIA GROUP Looks to Qubit’s Data-driven Customer Experience Platform to Execute Personalization and Agile Product Merchandising Strategies

Posted on: septembre 27th, 2016 by admin

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BCBG MAX AZRIA GROUP Looks to Qubit’s Data-driven Customer Experience Platform to Execute Personalization and Agile Product Merchandising Strategies

27th Sep 2016

DALLAS & NEW YORK--With more than 570 retail stores worldwide, BCBG MAX AZRIA GROUP, LLC sought to create the same high quality shopping experience online that they provide in-store. Realizing they faced challenges, one being the extremely competitive fashion retail market, BCBG decided to take a different approach – one that would allow the global brand to create more personalized, self-service experiences and also execute more cost-effective agile merchandising strategies. BCBG turned to Qubit, which provides a data-driven customer experience platform, to collaborate with the retailer's agency, PixelMEDIA, which focuses on helping lifestyle brands launch, manage and grow their eCommerce channels through highly personalized online shopping experiences.

“After more than 27 years of providing high quality on-trend clothing, we plan on continuing this commitment to our existing customers, while appealing to a new generation of shoppers who are more accustomed to buying products online,” said Nathan Dierks, director of web operations at BCBGMAXAZRIAGROUP. “We knew that one of our biggest challenges would be creating a personalized shopping experience that sets us apart in the crowded fashion retail market, especially when the market has been so promotion-heavy.”

“Analytics without action is torture. Qubit gives us the tools to not only see our customer but to reach out to them and take action,” added Dierks.

Thanks to the rich data layer implementation delivered by PixelMEDIA on BCBG’s brand sites, Qubit has been able to target geo-specific experiences to customers depending on what’s popular where they reside. Also, strategies to create differing merchandising experiences for existing and new customers provided further personalization, increasing the relevance to specific segments and leading to a six percent uplift in conversions.

“We couldn’t be happier at the work we’ve done with Qubit for BCBG,” said Thomas Obrey, co-founder and CTO at PixelMEDIA. “We were able to easily integrate the Qubit platform into BCBG’s existing Demandware infrastructure and are pretty amazed at the speed to ROI. The Qubit platform paid for itself within the first few weeks.”

“Qubit and PixelMEDIA did a fantastic job of understanding our vision and then delivering a robust integration quickly,” said Dierks. “In the race to ROI, we were done in a few months which gave us breathing room to work together on the big ideas that will set us apart from the competition.”

“Working with PixelMEDIA to achieve BCBG’s goals of reaching new audiences and creating a highly personalized shopping environment for their worldwide customer base is exactly the challenge we love to tackle,” said Graham Cooke, co-founder and CEO of Qubit. “We look forward to our continued work with PixelMEDIA to meet BCBG’s omnichannel goals, including leveraging in-store and online data to create new promotional strategies and rolling those out globally.”

For those attending the Shop.org Retail Digital Summit, held September 26-28, 2016 in Dallas, Texas, please visit Qubit at booth 6039.

Spirit Pins Ambitions for Further Airline Industry Disruption on Data-Driven Decision-Making and Forging Better Customer Relationships

Posted on: août 10th, 2016 by admin

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Spirit Pins Ambitions for Further Airline Industry Disruption on Data-Driven Decision-Making and Forging Better Customer Relationships

10th Août 2016

Leading ultra-low cost airline looks to Qubit’s digital experience management platform to help it meet needs of today’s passengers

NEW YORK--Qubit, the pioneer in delivering data-first customer experience, today announced that it has been selected by Spirit Airlines to help drive greater customer understanding.

Spirit believes it can continue its astonishing growth story and retain its aggressive edge with a strategy based on data-driven decision-making. The partnership with Qubit will enable the ultra-low cost carrier to continue to disrupt the airline industry.

Bobby Schroeter, VP of consumer marketing at Spirit Airlines said: “We’ve always known that our customers choose to fly Spirit because we have the lowest price.

“Qubit’s platform and integrated solutions will help us to better understand who our customer is and their behaviors throughout the customer journey.”

Graham Cooke, founder and CEO of Qubit said: “At Qubit, our insights give you the best possible understanding of your customers and our platform allows you to access and action those insights fast. Our customers, such as Spirit Airlines, know such an approach gives them the edge in an era of commerce where consumers expect a hugely tailored experience and instant gratification.”

Additional resources:

www.qubit.com
http://www.spirit.com

INDOCHINO Leverages Qubit to Drive $1 Million in Incremental Revenue Through Geo-Location Personalization

Posted on: juin 8th, 2016 by admin

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INDOCHINO Leverages Qubit to Drive $1 Million in Incremental Revenue Through Geo-Location Personalization

8th Juin 2016

Leading men’s fashion retailer leverages the Qubit Visitor Cloud Platform to deliver personal experiences to enhance both online and in-store shopping experiences

NEW YORK--INDOCHINO, a leading men’s retailer, is using Qubit to bridge online and in-store customer experiences in order to meet the needs of today’s consumers and support INDOCHINO’s global growth. With eight retail stores in the U.S. and Canada and several planned for 2016, INDOCHINO is leveraging the Qubit platform to create an engaging experience for all customers – however and wherever they choose to shop. To date, Qubit has driven more than $1 million in incremental revenue by personalizing INDOCHINO’s website for different audience segments and unifying the customer journey.

Launched in 2007 as an online retailer only, INDOCHINO has expanded its business to include showrooms in major cities across North America. These showrooms now comprise almost 50 percent of the company’s business. Prior to engaging with Qubit, INDOCHINO had no way to connect online shoppers to the in-store experience, and vice versa. Qubit allows INDOCHINO to target online shoppers by geo-location, inviting them to visit a showroom in their region. Bridging online and offline channels has led to a 4.2 percent lift in revenue per customer and a 3.7 percent increase in conversions.

“Showroom service is a huge part of our business. By using Qubit, we’re able to constantly evolve our digital presence and enhance what we can do to create a well-rounded experience for the customer, regardless of whether they’re shopping online or prefer the in-store experience,” said Pilar Catala, Director of Omnichannel Digital Experience, INDOCHINO. “One of the best parts about the Qubit platform is that everything is measurable. We closely monitor and review the results of our campaigns and are constantly working to improve on our success.”

The Qubit Visitor Cloud platform provides a data-first, digital experience “hub” that combines analytics, A/B testing, segmentation and web personalization with a real-time data supply chain that connects data from across every single brand touchpoint to create a single view of the customer. Recent additions to the platform include Adaptive Targeting segmentation, which takes into account new customer insights as they’re observed and gathered from various data sources, and Abandonment Recovery and Customer Preferences, which bolster features in the existing Qubit platform: Social Proof, Product Recommendations, Merchandising and Landing Page Optimization.

“INDOCHINO’s success in both online and offline channels is an excellent model for companies looking to gain traction with an omnichannel retail strategy,” said Graham Cooke, Co-founder and CEO, Qubit. “INDOCHINO is breaking new ground by leveraging Qubit to bridge online and offline data to create the most relevant and personalized customer experience possible. We’re extremely excited to build on our existing relationship with INDOCHINO and wish them continued success.”

- ENDS -

Qubit Announces Far-Reaching DXM Platform Upgrade To Rescue Marketers Stranded On Their Path to Experience Delivery

Posted on: avril 27th, 2016 by admin

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Qubit Announces Far-Reaching DXM Platform Upgrade To Rescue Marketers Stranded On Their Path to Experience Delivery

27th Avr 2016

Qubit leverages recent $40m Series C investment led by Goldman Sachs to enhance DXM platform

NEW YORK - Qubit, the pioneer in delivering data-first customer experiences, has launched a comprehensive upgrade to its premium digital experience management platform that promises to mark a major evolution in the way marketers understand, segment and target online customers.

In a challenging ecommerce landscape where customers expect increasingly better experiences, exceeding expectations has become business-critical. The new version of Qubit’s DXM platform will enable companies in any industry to put customer insights to work faster and more effectively.

The new capabilities have been introduced to enable companies to “defy tomorrow's expectations,” with Qubit bringing a new level of speed, ease and abilities to companies looking to achieve data-driven personalization.

For example, brands will be able to use the new Adaptive Targeting feature to view and incorporate updates to customer segments automatically in real-time with every new online event to drive hyper-relevant engagement. Adaptive Targeting will work in tandem with the new Visitor Cloud Data Exchange (VCDX): a collection of services helping marketers unlock and integrate their customer data faster and more easily so they can put it to work driving greater competitive advantage.

In its totality, this release allows marketers to achieve end-to-end customer experience delivery from data collection, through reporting and analysis, all the way to actioning in one easy integrated workflow without finding themselves stranded in a data silo.

“Understanding visitor behavior and preferences is key but only half the battle,” said Qubit CEO Graham Cooke. ”The race is on to empower marketers with the tools to action those insights and drive better experiences. Every business is being continuously judged by its customers. We know that it’s going to take more than incremental changes to exceed the evolving expectations of those customers.”

Adaptive Targeting will help companies operationalize and activate their customer data in ways that have previously proven difficult. Individual customers are transient. Their needs, desires and tastes can change fast. Marketers can often find that what they know of their customers at any one time can be meaningless 10 minutes later when a customer has changed direction.

The Adaptive Targeting segmentation technology takes into account new insights as they are observed or gathered from a variety of data sources. Adaptive Targeting automatically adjusts and updates segments to reflect these changes in visitor behavior or preferences, thus ensuring hyper-relevant customer engagement at all times.

Often, the challenge companies face isn’t a lack of customer data but whether and how fast they can get that data into a place where it’s useful. VCDX offers users a variety of ways to collect online or offline, streaming, surveyed or static customer data. Companies can also directly connect to the Visitor Cloud through their own business intelligence software such as Looker and Tableau. VCDX is designed to unlock a company’s customer data faster, making it instantly available to use for segmentation, targeting or experience delivery.

Qubit has also launched Abandonment Recovery and Customer Preferences to add to its growing portfolio of out-of-the-box experience management solutions that already includes Social Proof, Product Recommendations, Merchandising and Landing Page Optimization.

The platform upgrade represents Qubit’s first move since Goldman Sachs led on the company’s $40m Series C in February. Accel, Salesforce Ventures and Sapphire Ventures also participated in the fundraising which reflected the rapid evolution of Qubit’s customer data platform.

Underwear fashion brand Jockey International Inc, is among the Qubit clients that are already benefiting from the new Qubit platform in helping drive superlative experiences for customers.

Tim McCue, VP of Ecommerce at Jockey International Inc, said: “My team is very excited about Adaptive Targeting and in particular its ‘segments’ functionality. Actioning our segments is now easier than ever because of the integrated nature of Qubit’s platform. By identifying these segments we’re personalizing complete user journeys and building stronger relationships as our customers’ needs evolve.

“Qubit also sets us up for broader data ambitions. In the future, we’ll be looking at combining Qubit’s rich behaviour data with other sources such as customer preferences. This holistic approach to data supports our goal of being a customer-first business.”

Cooke said: “The products we’ll bring to market in 2016 are all about defying tomorrow’s expectations. We’re working towards a future in which Qubit can power every digital customer touchpoint. To do that means building the capability to drive the market’s most relevant and personalized customer experiences.

- ENDS -

Qubit Raises $40m In Series C Round Led By Goldman Sachs As Businesses Look To Power ‘Data-First’ Customer Experience

Posted on: février 22nd, 2016 by admin

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Qubit Raises $40m In Series C Round Led By Goldman Sachs As Businesses Look To Power ‘Data-First’ Customer Experience

22nd Fév 2016

Previous investors Accel and Salesforce Ventures and new investor Sapphire Ventures all participate; Goldman Sachs to join Accel and Balderton Capital on Qubit’s Board of Directors

Qubit, the pioneer in delivering data-first customer experiences, today announces a $40m Series C investment led by Goldman Sachs Merchant Banking Division, with participation from Sapphire Ventures, and previous investors Accel and Salesforce Ventures.

The funding will enable Qubit to more than double its engineering capability and help the leading digital experience management company to continue its growth trajectory. With this funding round, the company has received a total of $76m funding to date.

Qubit powers the most ambitious ecommerce businesses in the world to transform their customer experiences into greater incremental revenues and deeper, more loyal customer relationships. It plans to explore new applications of its Visitor Cloud, its customer data platform, in new use cases as well as continue to expand into new industries.

Gartner recently identified customer experience management (CEM) as the number one technology investment priority for CEOs to improve their business in the next five years. Qubit believes its market-leading platform is helping enterprises deliver on this.

The investment round sees a new addition to Qubit’s Board of Directors. David Reis, Managing Director and Head of Technology at Goldman Sachs Merchant Banking Division in Europe, will join Accel’s Bruce Golden and earlier investor Balderton Capital General Partner Bernard Liautaud on the board.

The firm added five new web solutions to its platform in 2015, increasing its Digital Experience Management portfolio and helping increase its average account size by more than 40%. In 2016 Qubit is set to evolve its capability into omnichannel customer experience management with the ability to stitch together the customer journey across every touchpoint; from website, apps, email, call center, advertising and more.

Qubit’s Visitor Cloud collects detailed information about consumer interactions with the web and mobile internet and identifies patterns of behavior in real time that drive revenue and create business-wide optimization opportunities.

 

Qubit’s unique technology stack, built on the Visitor Cloud customer data platform, processes more than 2.5 billion online customer interactions every day, enabling its clients to understand their visitors’ behavior and build profitable relationships with them.

David Reis said: “We’re delighted to be a part of the Qubit story and we share its belief that the next era of commerce requires a flexible platform capable of delivering differentiated customer experience.

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