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Qubit, the pioneer in delivering data-first customer experiences, today announces a $40m Series C investment led by Goldman Sachs Merchant Banking Division, with participation from Sapphire Ventures, and previous investors Accel and Salesforce Ventures.
The funding will enable Qubit to more than double its engineering capability and help the leading digital experience management company to continue its growth trajectory. With this funding round, the company has received a total of $76m funding to date.
Qubit powers the most ambitious ecommerce businesses in the world to transform their customer experiences into greater incremental revenues and deeper, more loyal customer relationships. It plans to explore new applications of its Visitor Cloud, its customer data platform, in new use cases as well as continue to expand into new industries.
Gartner recently identified customer experience management (CEM) as the number one technology investment priority for CEOs to improve their business in the next five years. Qubit believes its market-leading platform is helping enterprises deliver on this.
The investment round sees a new addition to Qubit’s Board of Directors. David Reis, Managing Director and Head of Technology at Goldman Sachs Merchant Banking Division in Europe, will join Accel’s Bruce Golden and earlier investor Balderton Capital General Partner Bernard Liautaud on the board.
The firm added five new web solutions to its platform in 2015, increasing its Digital Experience Management portfolio and helping increase its average account size by more than 40%. In 2016 Qubit is set to evolve its capability into omnichannel customer experience management with the ability to stitch together the customer journey across every touchpoint; from website, apps, email, call center, advertising and more.
Qubit’s Visitor Cloud collects detailed information about consumer interactions with the web and mobile internet and identifies patterns of behavior in real time that drive revenue and create business-wide optimization opportunities.
Qubit’s unique technology stack, built on the Visitor Cloud customer data platform, processes more than 2.5 billion online customer interactions every day, enabling its clients to understand their visitors’ behavior and build profitable relationships with them.
David Reis said: “We’re delighted to be a part of the Qubit story and we share its belief that the next era of commerce requires a flexible platform capable of delivering differentiated customer experience.