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Smart personalization strategies for a World Cup year
We know that new players get into the betting game when big sporting events such as the World Cup rolls around. This year was no different.
We’ve put together a short guide to help you make the most out of these new customers, by giving them the best experience, so your brand is always top of mind. Turn customers "only bet" into the their "first bet".
The guide covers how to use smart personalization techniques to give your customers faster and more relevant experiences. Read on to find out how you can come out on top.