Florence Storr, Qubit luxury and fashion specialist, fuels a discussion between two ecommerce trailblazers at the top of their game.
Felipe Araujo, Senior Director of Ecommerce at Diane von Furstenberg, has helped the brand through a critical rebrand while managing to nearly double digital revenue year on year. Marko Bon, Founder of Kogent and ex-VP Ecommerce at Theory, is currently helping brands unlock their potential and make smart decisions to realize their digital commerce strategy across all channels.
These luxury retail heavy weights share insights from how they’ve built personalized experiences into their business plans, avoided cookie cutter experiences and how they’ve evaluated the right technology to pioneer digital excellence.
Senior Director of Ecommerce
Luxury and fashion specialist